Business Plan

student shall create, on paper, an E Commerce company. The student will define and describe this company by developing a BUSINESS PLAN for this company. The business plan may include the following sections. This paper may not exceed 20 pages. (A luxury start up fashion company)

  1. Executive Summary
    1. Company “elevator” description
    2. Strategy Summary
    3. Financial Summary
    4. Why will Company succeed
  2. Broad Company Overview
    1. Vision and Mission
    2. Products/Services offered
    3. Competitive Advantage
    4. Revenue Forecast
  3. Marketplace Overview
    1. Market Profile
    2. Market Growth Rates
  4. Business Strategy
    1. Marketing and Sales Channels
    2. Supply Chain Strategy
    3. CRM Strategy
  5. Personnel Team
    1. Management
    2. Organization Structure
    3. Ownership
  6. SWOT
    1. Barriers to entry
    2. Substitutes
    3. Risk mitigation
  7. Exit Strategy
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