Case Study: Industry Transformation with Big Data

  1. What is the value of revenue management?
  2. What is Duetto’s product? What is its value proposition?
  3. What is the Information System design at the heart of the initiative? How has Duetto architected its technology and business infrastructure in order to deliver its service?
  4. Is Duetto a success? What metrics would you use to measure success? Would you invest in it as a spinoff business?
  5. If Duetto is successful in getting traction do you think it will be a sustainable business? Could competitors easily imitate it?
  6. a.Title page (APA) b.Case overview c.Case Questions d.Alternative analysis (Another point of view?) e.Conclusion f.References (APA) g.headings and sub-headings
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