Marketing Mix Analysis

4. MARKETING MIX ANALYSIS (11-14)

  1. 4.1. Branding: Please provide details about the branding of the product in the context of this new market. (PAGE 11)
  2. 4.2. Pricing: How much is this going to cost for the customer? Why? (PAGE 12)
  3. 4.3. Place: Please discuss the distribution approach that you would use. (PAGE 13)
  4. 4.4. Promotion: Please discuss the type of promotional mix strategy that you would implement for this new venture. (PAGE 14)

Please analysis Rose Company in New York city.

Minimum: 1 page

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