What is the best course of action when the host country has no regulations regarding the beneficence and respect toward the participants

Ethics in marketing research is particularly challenging at the international arena because culture affects perceptions, interpretation and level of tolerance of behaviors.

Questions

  1. What is the best course of action when the host country has no regulations regarding the beneficience and respect toward the participants?
  2. There are multiple examples of MNEs have conducted unethical research practices abroad. Cite one example or provide a link to the information.
  3. There is no perfect measure of business ethics at the international level. However, what can we do to overcome limitations of the past?
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